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Switching from Radio 1 to 2


Jono

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It's clear that although Scott's show has brought more listeners over to the station, not everyone's ready to leave Radio 1.

What do you think would need to be done to make you a bigger Radio 2 listener over his old station?

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I have considered suggesting we put the office radio over to Radio 2.  My only sticking point is the Jeremy Vine show.  I actually don't hate the show, I just don't know that it's good fit for our workplace. I know the discussions are not always "political" but in our particular dynamic I feel like it could get awkward.  If only I could keep my mouth shut lol.

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Even though I am firmly in Radio 2's demographic, I still prefer the music on Radio 1 (though the music on Scott's show is much more acceptable for me than say what Steve Wright played).  

 

Also, it can feel a bit "middle class mummy", I probably find most of the chat on Radio 1 closer to my interests and humour.

 

To be fair - I probably sit outside most "audience modelling".  Probably explains why I am single too ? 

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1 hour ago, lochnessa said:

I have considered suggesting we put the office radio over to Radio 2.  My only sticking point is the Jeremy Vine show.  I actually don't hate the show, I just don't know that it's good fit for our workplace. I know the discussions are not always "political" but in our particular dynamic I feel like it could get awkward.  If only I could keep my mouth shut lol.

Yes I don't have an issue with Jeremy Vine but I don't want non-stop speech. It would be easier to tune into Scott if there was a music show beforehand.

29 minutes ago, AndyK77 said:

Also, it can feel a bit "middle class mummy", I probably find most of the chat on Radio 1 closer to my interests and humour.

I agree with the middle class feel. Perhaps it's not intentional, but Radio 1 does feel more inclusive.

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1 hour ago, Jono said:

Yes I don't have an issue with Jeremy Vine but I don't want non-stop speech. It would be easier to tune into Scott if there was a music show beforehand.

I agree with the middle class feel. Perhaps it's not intentional, but Radio 1 does feel more inclusive.

I kind of fine sometimes I’ll choose a station like Times Radio for their speech content and conversational show as find live radio can work well for responding for things political if get engrossed in the news. But, I find Vine very marmite.

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2 hours ago, JamTriv said:

The problem I have with R2 is that it's more aimed at older/family listeners. I prefer Radio 1 because of the dance music and upbeat music. Radio 2 is more dumbed down, and i don't really like Jeremy Vine ?

Yes, think thats the thing is Radio for anyone who would be zellenials or fully fledged Gen Zedders like myself a station like Radio 2 is musically not really for us yet. But think when my generation is consider the settled down generation with families of our own Radio 2 is going to not have the influence and the status it has now or it had. Though know with radio 1 is still for the families in daytime atleast and more so than the past in late nights stuff like Charlie Sloth’s show made Radio 1 less of the all time family friendly sound.  

Think with Greg James his breakfast show feels in my opinion more family centred than the general vibe of Grimshaw and Moyles for that I know in over a decade or so he will make steady audience for them. It makes sense that its very much that makes sense that Moyles does X over 2.

But, for me musically I’m more 6 Music than Radio 1 in listening habits but thats to say really do connect with Radio 1 and do prefer their evening schedule to be of the best BBC offers musically with 1Xtra also.

Think when it comes down to the playlist of what will be the ‘gold hits’ for my generation it will be just mix of emo/EDM dance to rap.

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I couldn’t agree more with the ‘middle class mummy’ comment, and in some ways I wish I didn’t have to. I’m so used to the inclusivity of R1 that I have found R2 a bit jarring, even though I’m sure it doesn’t mean to be that way as a station. 
 

I love the music Scott is playing, I stayed for Sara Cox’ show for the first time today and really enjoyed it, it just doesn’t have the edge that R1 has and I can’t put my finger on it. It all feels a bit safe, a bit too cosy, and I love the unpredictability of R1. 
 

however, listening to R2 makes me think they could really switch up the R1 playlist and make it less repetitive, I think they did at the start of the pandemic when they were avoiding any triggering songs. Basically I want R1+R2 music with mostly R1 chat please ?

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Problem I have with Radio 1 is I just can't get with all the Stormzy/Dave stuff they go barmy on. Never could when Scott was there in his last days. I'm not a big Hip Hop nor R&B fan but back in the day I could get with 50 Cent, Ja Rule, Eminem, Kanye etc. Actually didn't mind the odd one, maybe the Americans did it better. But it just didn't feel a total jolt in direction with Modjo Lady next to it, or The Foo Fighters. Or Girls Aloud. 

The modern dance stuff I don't mind. I actually think dance music is in the best place it's been since the mid 2000's. Fred Again, Hannah Wants, LP Giobbi etc are churning out some quality stuff now. Radio 1 as far as modern dance are doing a top job. 

Radio 2 is the thing, I'm too old for Radio 1. People have it in their head that Radio 2 are still playing Dr Hook and Duran Duran (as new music). And the likes of Blur and Oasis are for the kids. It's a stigma that they are trying to shift but can't. Not only that but probably within their licence agreement they have to supply a certain amount of speech content. Hence Jeremy Vine. I've said before, as people are living longer and older. There needs to be a Radio 2.5 in a way. Pre 1990 to 2.5, and 90 upwards to 35 plus. And Radio 1 just, doing what it does nowdays. 

on the grid.

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41 minutes ago, DC said:

Problem I have with Radio 1 is I just can't get with all the Stormzy/Dave stuff they go barmy on. Never could when Scott was there in his last days. I'm not a big Hip Hop nor R&B fan but back in the day I could get with 50 Cent, Ja Rule, Eminem, Kanye etc. Actually didn't mind the odd one, maybe the Americans did it better. But it just didn't feel a total jolt in direction with Modjo Lady next to it, or The Foo Fighters. Or Girls Aloud. 

The modern dance stuff I don't mind. I actually think dance music is in the best place it's been since the mid 2000's. Fred Again, Hannah Wants, LP Giobbi etc are churning out some quality stuff now. Radio 1 as far as modern dance are doing a top job. 

Radio 2 is the thing, I'm too old for Radio 1. People have it in their head that Radio 2 are still playing Dr Hook and Duran Duran (as new music). And the likes of Blur and Oasis are for the kids. It's a stigma that they are trying to shift but can't. Not only that but probably within their licence agreement they have to supply a certain amount of speech content. Hence Jeremy Vine. I've said before, as people are living longer and older. There needs to be a Radio 2.5 in a way. Pre 1990 to 2.5, and 90 upwards to 35 plus. And Radio 1 just, doing what it does nowdays. 

I like Stormzy and Dave but its thing of different ages and music tastes are very subjective. I think its with Radio 2 they are in a difficult position music wise with BBC with ageing population and interest in attracting new younger audiences. Wish the DAB+ market was bit more unique and varied as with 80s stations taking up frequencies space that could be for specialist music stations or alternative speech stations that better serve people of different ages, race, sexuality, gender, ability, cultures.

I think for those who want a 1.5 are sent flicking the frequency if wish to by choice going to Radio X, Capital Dance, Heart and Absolute, Hits Radio, Kiss and Kisstory

I’d argue that this stuff doesn’t need to be from the BBC I’d argue that Boom Radio has perfectly sorted out its Radio 2.5.

I’d like to see more space and funding given to people with ideas for independent radio networks and stations to serve a nation wide audience. Personally would love to see stations like Reprezent going national and a full comedy radio station. 

Do think in terms of news content the BBC should ditch the ‘5Live’ brand and go for BBC Radio News and BBC Radio Sport. Think people may be open to go for some content commercial but there needs to be clear messaging of what you to a station for. 

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2 hours ago, xxladybarefootxx said:

I couldn’t agree more with the ‘middle class mummy’ comment, and in some ways I wish I didn’t have to. I’m so used to the inclusivity of R1 that I have found R2 a bit jarring, even though I’m sure it doesn’t mean to be that way as a station. 
 

I love the music Scott is playing, I stayed for Sara Cox’ show for the first time today and really enjoyed it, it just doesn’t have the edge that R1 has and I can’t put my finger on it. It all feels a bit safe, a bit too cosy, and I love the unpredictability of R1. 
 

however, listening to R2 makes me think they could really switch up the R1 playlist and make it less repetitive, I think they did at the start of the pandemic when they were avoiding any triggering songs. Basically I want R1+R2 music with mostly R1 chat please ?

I think that I agree when look at Radio 1’s playlist gets really repetitive if I was the music team I’d make the station play the most new and fresh music of any station in daytime. Think it does get very stiff and if I’m getting the same music as Radio 1 got repetitive I’m not likely to put it on in daytime. Sometimes Radio 1 has lot more music and with Scott Mills departed from 1 and as when Adele Roberts, Matt Edmonson and Greg James go out the door of the station would go bit more edgy bit more less mainstream and keep music moving quick. 

Radio 2 has that feel. But, think Radio 2 needs to get the balance of the older tracks that 6 Music play of the classic rock and indie sounds. 

In terms of news on BBC’s Radio music stations like Radio 1 they need to look at daily podcast short form of headlines and documentary multi-media short form content thats regular providing also roundup social media clips and live events on social media and in person with ‘Newsbeat’ and ‘Lifehacks’ needs to work on making the youth concept of lifehacks and newsbeat a cohesive multi-media format brand name. 

Interms of sorting content of Radio 4/5live/world service to create a cost effective 24 news service for R2 and R1 listeners may work better if are told for more on this story as its breaking and as it unfolds flick over to BBC Radio News. 

 

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I'm still not ready for Radio 2. It sounds too jolly, bright and safe for me. Even though I think Scott's show on 2 is quite good, it still lacks edginess for me. The music is also too safe and sometimes old for me, even when there was a noticeable change in a good direction in the recent years. 

As DC said, the main problem with Radio 1 is modern rap and grime stuff, as well as occasional weird rock track. And of course, the repetitiveness of the playlist. Other than that, I believe it's better sounding station. But I'm still in R1 demographics both in age and cultural context. 

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1 hour ago, TheSaviourisHere said:

Dont think i could switch to 2 all day. I have not listened to just one station since the days of Moyles on Radio 1. I am a channel hopper

I think thats the future of radio many people end up switching between radio playlist and podcasts and the switchable age of verity and the internet as with power of DAB+ want something dancey got station for that same for chill, chatty music news what you want is at  different moods and think its in minds of all stations that when the listener wakes up, on the car to work, in work, at home on the way home, in bed and out at the weekend, in the gym on the way out out. If you listening to radio its not all going to be the same.

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On 12/7/2022 at 10:24 PM, xxladybarefootxx said:

I couldn’t agree more with the ‘middle class mummy’ comment, and in some ways I wish I didn’t have to. I’m so used to the inclusivity of R1 that I have found R2 a bit jarring, even though I’m sure it doesn’t mean to be that way as a station.

Especially on all request drivetime, please play Celebration by Kool and The Gang for Tallulah in her mo-ho and ponies in the Cotswolds celebrating her 50th etc.

OK, I take the piss with the above statement but I see what you mean. Although, some of the DJs do reflect the older and changed audience who have become 'middle class mummies' themselves. I did like Simon Mayo as he did take the mick a little at times but the caller not twigging.

Look at Zoe Ball and Sara Cox now. Wind back the clock 20 or so years and they'd be falling out of a bar in the West End with a bottle of Jack and fag in hand, the epitome of ladette.

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23 hours ago, Anne O Rack said:

Especially on all request drivetime, please play Celebration by Kool and The Gang for Tallulah in her mo-ho and ponies in the Cotswolds celebrating her 50th etc.

OK, I take the piss with the above statement but I see what you mean. Although, some of the DJs do reflect the older and changed audience who have become 'middle class mummies' themselves. I did like Simon Mayo as he did take the mick a little at times but the caller not twigging.

Look at Zoe Ball and Sara Cox now. Wind back the clock 20 or so years and they'd be falling out of a bar in the West End with a bottle of Jack and fag in hand, the epitome of ladette.

Your not the only one to say that about Radio 2 and on the whole I agree. It does feel that it's aimed towards that type of audience a lot. Not saying they should be left out. But let's be honest a shop floor or factory with circa 15 blokes are going to choose greatest hits or absolute.

I don't mind Sara Cox too much these days, I can listen to the show. But then that's probably because I can relate due to her being on Radio 1, back in the days when I used to listen to Radio 1.

on the grid.

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On 12/12/2022 at 4:35 PM, DC said:

Your not the only one to say that about Radio 2 and on the whole I agree. It does feel that it's aimed towards that type of audience a lot. Not saying they should be left out. But let's be honest a shop floor or factory with circa 15 blokes are going to choose greatest hits or absolute.

I don't mind Sara Cox too much these days, I can listen to the show. But then that's probably because I can relate due to her being on Radio 1, back in the days when I used to listen to Radio 1.

Radio at work is a funny old thing, interesting you mention the male skew towards GHR/Absolute/Radio X.

I've always noticed hair salons/barbers/caffs have a tendency play commercial radio, either Heart/Magic/other local commercial radio and for some reason taxi drivers it's more often than not Magic. All boring auditory wallpaper designed to blend into the background.

Confession time. In a galaxy a long time ago, I worked in an office where the radio was tuned to the local tinpot FM.

I changed the radio station to Radio 1 or 2 occasionally and a few weeks later I got the heave-ho. I was a temp, mind, but I couldn't stomach 8 hours of listening to the same songs with truly awfully produced adverts for local businesses. I suspect my love for commercial free radio played its part in my demise. ?

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My standard R2 diet, as things stand:

Ken Bruce 10am-11am (Mon-Fri)

Jeremy Vine 12noon-2pm (Mon-Fri: occasionally dipping-out for 'Newsbeat' or 'PMQs')

Scott Mills 3pm-4pm (Mon-Thurs)

The Specialist Music Shows 9pm-10pm (Mon-Thurs)

Jo Whiley 8pm-9pm Thurs (Huw Stephens not being on Radio Wales that evening)

Tony Blackburn 60's 7am-8am Sat

Johnnie Walker 70's 4pm-5pm Sun

 

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On 12/14/2022 at 9:51 PM, Anne O Rack said:

Radio at work is a funny old thing, interesting you mention the male skew towards GHR/Absolute/Radio X.

I've always noticed hair salons/barbers/caffs have a tendency play commercial radio, either Heart/Magic/other local commercial radio and for some reason taxi drivers it's more often than not Magic. All boring auditory wallpaper designed to blend into the background.

Confession time. In a galaxy a long time ago, I worked in an office where the radio was tuned to the local tinpot FM.

I changed the radio station to Radio 1 or 2 occasionally and a few weeks later I got the heave-ho. I was a temp, mind, but I couldn't stomach 8 hours of listening to the same songs with truly awfully produced adverts for local businesses. I suspect my love for commercial free radio played its part in my demise. ?

If it were the commercial radio of long ago it wouldn't be such a bad thing. Adverts always get on nerves especially if you are used to Radio 1/2/Five Live. But around my way in the Midlands we were in pretty good company circa 20 years ago. Beacon, BRMB, Galaxy, Kerrang. Dare I say it some good pirates (whilst they lasted) for dance if that was your thing.

on the grid.

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12 hours ago, DC said:

If it were the commercial radio of long ago it wouldn't be such a bad thing. Adverts always get on nerves ...

Absolute Radio makes a bad situation much much worse ... Not just the adverts, but announcements that there's going to be a travel update after the next advert (wtf?), plus advertisements for the breakfast show (which shouldn't need to be promoted, at other times), plus entirely unfunny recorded interjections from that gravelly-voiced fellow ... Just crack on to the next bloody record!!! .......

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1 hour ago, Old Codger Fan said:

Absolute Radio makes a bad situation much much worse ... Not just the adverts, but announcements that there's going to be a travel update after the next advert (wtf?), plus advertisements for the breakfast show (which shouldn't need to be promoted, at other times), plus entirely unfunny recorded interjections from that gravelly-voiced fellow ... Just crack on to the next bloody record!!! .......

I absolutely feel like they make the situation terrible to get people to sign up for their fee service.  Which they seem to harp on Every.Single.Break.  

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23 minutes ago, lochnessa said:

Well listening to a new Cliff Richard song on Radio 2 right now is telling me I'm definitely NOT ready for the move.  Crrrrrikey.

Considering the vast resources/ talent pool at the disposal of these top-flight artists, Cliff's latest half-assed outpouring is every bit as appalling as whatever AJ Tracey is spewing out these days - Albeit, a different type of appalling ....

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50 minutes ago, Old Codger Fan said:

Considering the vast resources/ talent pool at the disposal of these top-flight artists, Cliff's latest half-assed outpouring is every bit as appalling as whatever AJ Tracey is spewing out these days - Albeit, a different type of appalling ....

I actually don’t mind some of AJ Tracy but thats my taste and then yours.

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