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More video trials to take place this summer

Jono

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Jono

Jono

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Audiences will be able to watch radio shows being broadcast, as the BBC launches its latest "radio visualisation" trial, running until 31 July as an enhanced online version of some of the BBC’s most popular shows.

The trial will begin by offering an enhanced, online version of Simon Mayo's BBC Radio 5 Live show, before being rolled out to other shows including The Chris Moyles Show and Switch on BBC Radio 1, Material World on BBC Radio 4 and The Hub on BBC 6 Music.

Online audiences will be able to view "glanceable" content – webcam streams, images, now playing and artist information, news and sports feeds – and interact with the programme through a pop-up console online, and later in the trial, by downloading an application to their mobile phone.

In response to audience feedback from the first phase of the trial in January this year, this phase also includes on-demand content, for those that miss the live broadcast. The first of these will be a 45-minute compilation of the best bits of Simon Mayo's programme from the week, available every Friday.

Mark Friend, Controller of Multiplatform and Interactive, BBC Audio & Music said: "The visualisation console is about enriching the digital listening experience. More people are consuming radio on different platforms and on devices that have screens.

"Just as DAB listeners might glance at their screen to see what track is playing or what DJ is coming up next, the visualisation console experiments with putting all of our glanceable content in a single place in order to create a richer user experience.

"I look forward to what we can learn from this trial and being able to share findings with the wider radio industry."

http://radiotoday.co.uk/news.php?extend.4801.2

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Jugalug

Jugalug

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Mmm. I like the occasional week of highlights, and I think the 'on-demand' highlights would be nice, but I don't like the idea of permanent streaming (which all this seems to be leading up to). It spoils the 'magic of radio' which I keep saying but I believe. I love sitting listening to Chris and the team, imagining how they're sitting and so on, but this would ruin it.

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Robbie Keane

Robbie Keane

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Completely with you, Jugalug. Couldn't agree more. I know Aled keeps laying out the corporate line of "we're keeping up with technology" but they're not - technology doesn't change. We evolve our use of technology and Radio One seem obsessed with changing it into what they think is the "progression" but, if handled incorrectly, could end up hurting more than helping. Though, really, I honestly don't think it'll catch on in any major way in the current format, because I think a lot of people are on the same wavelength as us - initial interest until the novelty wears off, and then people will want to return to radio as radio was intended.

I hope, anyway.

 

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Jono

Jono

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I can see some of the benefits such as the polls and stuff they've produced but I don't like the idea of seeing radio which is essentially something that builds up your own image in your mind. I'd rather see some sort of additional video podcast each week than live video streaming.

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Robbie Keane

Robbie Keane

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Again with the Howard Stern, but that's what he does and it works great. You get the key stuff of the day available in video with exclusive backstage footage and interviews etc, and it works great. Why Radio One can't settle for something like that, I don't know.

I'm sure we'd all happily watch footage of the Moyles or Mills shows in, say, 15 minute end-of-day video files.

 

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Jono

Jono

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Yes. There seems to be a fomo attitude to the video stuff - fear of missing out. But then you tune in and find actually you're not missing out on a lot. I think it's more difficult with Moyles but there's guests and stuff that will appeal to the fan boys and fan girls. I just think video is easier for Mills but I'd still probably not want to constantly watch it - the BBC Three show after the R1 show had broadcast was interesting though.

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Aled

Aled

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Don't worry guys. This is honestly a trial. Just that. A trial. This one is 6 weeks so that we can test your theory - are the huge online stats only because it's a day / week novelty? If so, that novelty will wear off by the end of the 6 weeks.

This is a way for us to know how much demand there would be and also for us to see what can be done.

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Robbie Keane

Robbie Keane

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Is BBC not going to influence the success based on advertising the concept?

Say that initial numbers are low for week one, and then because of the constant mentions, people all tune in for week two. Drops off in week three... will the hosts be asked to plug harder? If BBC want this to be a success, what's to say that they won't try to push it as hard as possible until it is?

And is the six weeks for Moyles too? Surely there's no way to measure a true vary of viewership if it's one week for one, one week for another, etc.

 

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Jono

Jono

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And is the six weeks for Moyles too? Surely there's no way to measure a true vary of viewership if it's one week for one, one week for another, etc.

It's just Moyles and Switch - so no.

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Aled

Aled

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Remember, visualisation and the trial isn't actually about the video. People are just seduced by that and the "it's tv" conversation that leads. There was a discussion about doing the visualisation trial without the video to prove the point!

It's the data that the BBC is so good and pulling in for the songs from the different areas of the BBC like Live Lounges, sessions, interviews etc, and the interactivity along with extra content that enhances what you're listening to. more like an enhanced DAB screen than a poor man's tv.

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me_54m

me_54m

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A more important middle ground could be looking at improving the webcam, maybe improving the quality, reliability and getting more frequent updates. And i don't know if its possible but maybe a facility where the webcam can be switched to a live stream for certain features or shows.

I think that looking at implementing something like webcams.png would have a longer sustainability, mainly because it brings existing aspects together,

Sam

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Jono

Jono

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Another point... who is at the computer at 7 in the morning

I used to be before I went to school while I had the radio on.

Just because the first half of the show might be quiet for internet usage doesn't mean the rest of the show will be.

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