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21 August 2015: Steve calls Deborah Meaden twice to sell Steve Sleeves

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21 August 2015: Steve calls Deborah Meaden twice to sell Steve Sleeves

 

The trumpet confession

Chris admitted that the impressive version of the Breakfast theme heard after his first night of trumpet practice was not really him. Under pressure to demonstrate impossible progress, he found somebody in the Radio 1 office who played trumpet and recorded a replacement.

The deception was imperfect because the colleague was not especially good either. Chris reasoned that an expert performance would have exposed the trick immediately, while a slightly better amateur sounded like believable overnight improvement.

Ella Eyre carries the Sack of Shame

Ella Eyre entered a gym wearing a backpack containing a Bluetooth speaker. Scott and Chris controlled it from a distance and made the bag broadcast embarrassing statements while Ella stood among people exercising.

She could not explain where the voice came from without breaking the challenge, and her increasingly uncomfortable expression became the centre of the video. The return of the Sack of Shame demonstrated that a celebrity needed no complicated stunt equipment when a loudspeaker and a room full of strangers could create enough embarrassment.

Liking a very old photograph

Chris revealed a Facebook forfeit designed to unsettle somebody completely. The loser of a game had to visit an ex-partner or forgotten acquaintance’s profile, scroll several years into the photographs and like one.

The notification did more than show interest in a picture. It revealed that the person had deliberately searched through years of somebody else’s life. Chris remembered Nick Grimshaw apparently doing the same to one of his old photographs and refusing to accept that it could have happened accidentally.

The pitch Steve forgot to name

Steve’s invention was a hood stored inside a sleeve. If rain began while he had an arm around his girlfriend, he could pull out the hood and protect her hair without carrying an umbrella.

Deborah Meaden suggested using an ordinary coat, hat or umbrella and rejected the product. Only after she ended the call did Steve reveal its strongest feature: the name Steve Sleeves.

Scott made an exception and called Deborah back. She liked Steve’s persistence and the name enough to ask whether he had a prototype or business plan. He had neither, although he knew a woman with a sewing machine. Deborah again said she was out, leaving Instant Dragons’ Den without an investment but with its most determined caller.

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