Jump to content
Unofficial Mills

Does the BBC represent a youth audience


BBCAaron

Recommended Posts

I’m intrigued to know if you or those around you - friends, family aged 13-30 think the bbc is doing good enough at reaching that audience or could they do better.

As I do wonder beyond this platforms what do people think - is the content from BBC sounds and iPlayer worth the license fee or does it need improvement?

I feel that with our generation (Generation Z) we may not want to pay a mandated license fee or watch live television that much so do wonder how stuff like reopening bbc three and the sound of radio 1 and 1Xtra is getting it right at reaching generation who are going to more often alternative media 

Link to comment
Share on other sites

On 4/11/2021 at 9:46 PM, BBCAaron said:

may not want to pay a mandated license fee

You don't need to pay the licence fee to listen to any BBC radio station or use BBC Sounds- it is just included in the price. So they don't need to feel that aspect is worth it- it is free. 

Link to comment
Share on other sites

22 hours ago, GeekTalk51 said:

I think the BBC is drastically out of touch with young people and their values, and it’s going to be its demise unless it pulls its socks up in a big way.

Any suggestions on what they could do to reverse this?

I’m a media geek, so obviously view the BBC differently to the average 20 something. But I’m a fan of the Beeb. I watch lots of shows & listen to lots of Radio 1 & BBC Sounds podcasts. 

Link to comment
Share on other sites

40 minutes ago, Ash101 said:

Any suggestions on what they could do to reverse this?

I’m a media geek, so obviously view the BBC differently to the average 20 something. But I’m a fan of the Beeb. I watch lots of shows & listen to lots of Radio 1 & BBC Sounds podcasts. 

Radio 1 is a really compelling product; I think they target the audience well; the only issue as always is getting young people to listen!  But more broadly with the bbc, I think it’s a values thing, young people’s values aren’t reflected through BBC output, and most of the time it takes a very London centric, cautious, establishment perspective to things, when it needs to get out a bit more.

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Restore formatting

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

×
×
  • Create New...